When you start your journey as a creator, all your energy typically goes into building an audience and making engaging content. But once you begin making some progress and start monetizing on a social platform or two, the road ahead isn’t always as clear.
If you consider yourself a creator entrepreneur, you’d probably want to build a sustainable business that allows you to continue doing and sharing what you’re passionate about. That could be done through building an email list for a paid newsletter or selling digital products, for example. To get these income streams off the ground, you need some sort of landing page, i.e. a place on the web where you capture your audience’s interest and sign them up for your offering.
In this article, we roundup 12 of the best landing page builders that will help you capture leads effortlessly and grow your conversions.
Create sales pages in seconds with The Leap’s AI-powered landing page generator.What is a landing page?
A landing page is a standalone webpage with one purpose. It doesn’t feature multiple links or distracting media. Instead, it’s designed to encourage visitors do just one thing. That might be booking a 1:1 coaching call with you, buying a digital product from you, or signing up for your online course.
While landing pages may sound very simple on the surface, creating a high-converting landing page requires a lot of thoughtful consideration. Marketers constantly tinker with landing pages to improve conversion rates, i.e. the number of people who take action on that page out of everyone who sees it.
How can creators use landing pages?
Landing pages are great for multiple aspects of your online business, including:
- Building an email list
- Selling digital products
- Signing people up for an online course
- Sharing a lead magnet
12 Best landing page builders
At a glance: the best landing page builders
Landing page builders |
Best for |
Building landing pages for your digital products and services fast with AI, and for free! |
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Creating aesthetic landing pages with limited design skills. |
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Building landing pages that come with all the marketing tools you need to get more out of them. |
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Feature-rich landing page builder. |
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Building landing pages fast and at an affordable price. |
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Landing page builder built with the creator economy in mind. |
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Landing page builder loaded with marketing tools. |
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Mobile-optimized AMP landing pages. |
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Building AI-powered landing pages. |
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Landing page builder with essential marketing automation features. |
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Landing page builder with a full suite of marketing automation features. |
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Scaling your marketing efforts. |
1. The Leap
The Leap is a free link in bio store that comes with an AI-powered digital product builder, as well as a smart AI assistant that can generate landing pages for you in seconds. No matter what you need a landing page for — from email capture to selling digital products — you can build it with The Leap.
For creators entrepreneurs looking to sell to their social audiences, The Leap has built-in AI tools to guide you through finding the perfect idea for your first digital product, building it, and getting it ready to sell. If you’ve already made a bit of cash from your career, then The Leap can still be your all-in-one landing page, accessible from a single link you can slide into all your social bios.
Key features
- Build landing pages for your digital products and services like coaching quickly and easily with AI.
- AI-powered digital product builder for creating mini-courses, guides, tutorials, and more.
- Link-in-bio storefront.
- Payment processing via Stripe.
- Mobile-friendly.
Pricing
The Leap is completely free to use — sign up now!
Create sales pages in seconds with The Leap’s AI-powered landing page generator.2. Canva
At its core, Canva is a design tool for people who aren’t designers. Its ready-made templates allow creators to make anything from channel banners and social media content, to digital downloads, and, yes, landing pages. If you want something that looks great without having to get a design degree, then Canva is a great choice.
With Canva’s simple drag-and-drop editor, you can start with a template, add your own branding, and have a landing page ready to go in minutes. Then, once the page starts getting some results, you can quickly jump back into Canva to tinker with it.
Key features
- Dozens of premade templates.
- Simple drag-and-drop editor.
- Built-in collaboration.
- AI tools.
Pricing
Canva offers three pricing plans:
- The Free plan should allow most creators to get pretty far with their landing pages. You’ll get access to millions of stock photos and templates, but you’ll be limited in just how much you can modify them to match your own branding.
- The Canva Pro plan is $15 for a single person, and supports more stock photos and templates. You’ll get more customization options out of this plan, and you can even save your custom landing pages as new templates.
- The Canva Teams plan is $10 per person for teams of at least three people. This is the best plan for creators who regularly work with a team to build landing pages.
3. Leadpages
Leadpages is a landing page builder that also takes on all the marketing jobs needed around your landing pages. Don’t have a website yet? No problem. You can build one in Leadpages with the same drag-and-drop builder used for landing pages. Looking for a platform to manage your leads? Leadpages can help you do that, too.
If you’re looking for a landing page builder that’s your one-stop-shop for managing every part of your landing pages — from designing and publishing, to turning visitors into cash — then Leadpages is a good option.
Key features
- Drag-and-drop landing page builder.
- Built-in lead management.
- Website builder.
- Advanced conversion tools.
Pricing
Leadpages has three plans:
- The Standard plan is $49 a month, and allows you to create five landing pages on one custom domain, with unlimited traffic and leads.
- With the Pro plan, you’ll pay $99 a month for unlimited landing pages across three custom domains, the ability to sell products right from your page, and your own blog.
- The Conversion plan is essentially the same as the Pro plan, features-wise. The big difference? You’ll get an audit of all your marketing efforts, a landing page and media campaign built for you, and an expert dedicated to helping you succeed. All for $697 a month.
4. Unbounce
Unbounce is one of the most popular landing page builders among marketers. While many landing page builders only allow you to tackle design, Unbounce empowers you to do everything from the initial page building to the testing and optimizing of your landing pages.
This platform is a little more advanced than some of the other tools on this list, so there can be a bit of a learning curve. But if you’re ready to spend the time to learn a few marketing tricks with Unbounce, you could see a huge difference in your email list size — and your bank account.
Key features
- Drag-and-drop landing page builder.
- AI copywriting and optimization.
- A/B testing.
- Integration with all sorts of marketing tools.
Pricing
With Unbounce, you can pick one of these four plans:
- The Build plan at $99 a month, gives you a slick landing page builder, AI copywriting, and up to 20,000 monthly visitors on one domain.
- With the Experiment plan at $149 a month, you’ll also get access to Unbounce’s A/B testing tool (allowing you to compare two versions of your landing page to see which one’s best), 30,000 monthly visitors, and two domains.
- The Optimize plan is $249 a month and includes AI optimization, 50,000 monthly visitors, and three domains.
- For creators with big pockets, the Concierge plan is $649 a month and gives you a dedicated customer success manager who’ll walk you through every step of building a winning landing page (and help you troubleshoot if things go wrong).
5. Carrd
When it comes to landing page builders, Carrd is about as simple as it gets. Few other tools will allow you to get started as quickly while still having a solid landing page at the end of it all. No matter what skill level you’re at, with Carrd, you can easily create a slick landing page for capturing leads for your email list, selling a product, or sharing links for multiple content channels.
While you won’t get the advanced marketing tools you’ll find in a lot of other landing page builders, it’s quick and easy to learn how to build your first landing page with Carrd.
Key features
- Dozens of templates to get you started.
- Responsive landing pages that adapt to all screen sizes.
- Built-in forms and embeds.
Pricing
You can build up to three landing pages for free, but you’ll need the $19/year Pro plan to build more. Some features are also only available with the Pro plan, like:
- Custom domains
- Forms
- Google Analytics
- Custom branding
6. Kit
Kit is, well, a kit of tools custom-built to help creators turn their passion into a business. While many use its email marketing features and automations, Kits has also got a solid landing page builder. You can start from totally customizable templates without writing a single line of code, with access to tons of stock photos and more.
You can also add forms right in your landing pages without any extra tools, meaning you can get more information about your audience, book more calls for coaching sessions, and capture their email with only a few extra steps.
Key features
- Drag-and-drop builder with tons of stock images.
- Form builder.
- Marketing automation tools.
- Integration with Shopify, Mighty Networks, and Teachable.
Pricing
Kit offers a free plan that lets you build unlimited landing pages and unlimited forms, as well as a list of up to 10,000 subscribers. After that, you can choose one of two paid plans, which scale up in price the more subscribers you have. You’ll also need a paid plan to remove Kit’s branding from your landing pages.
- The Creator plan starts at $9 a month for up to 300 subscribers, scaling up to $1,916 a month for 400,000 subscribers and up.
- The Creator Pro plan starts at $25 a month for up to 300 subscribers, scaling up to $2,166 for 400,000 subscribers and up.
7. Instapage
Instapage is another landing page builder aimed at marketers, with tons of features for turning your audience into paying customers or email subscribers. Need to build a landing page? Done. Need some AI-generated content to fill that page? Check. Want to test multiple versions of your page and see which one does better? No problem.
This landing page builder is used by companies around the world, including HelloFresh, Vimeo, and MasterClass.
Key features
- Simple landing page builder.
- Extensive testing features.
- Paid ad contextualization.
- Integrations with form builders and other marketing tools.
Pricing
Instapage offers three plans:
- The Create plan at $99 per month, which supports 15,000 visitors across all your landing pages, includes AI content, and more.
- With the Optimize plan, expect to pay $199 a month for 30,000 visitors or $299 a month for 50,000 visitors. You’ll also get Instapage’s testing features, customizable traffic splitting, scheduling, and multi-step forms.
- The Convert plan has custom pricing, audit logs, and heatmaps. You’ll have to reach out to Instapage’s sales team for a quote.
8. Swipe Pages
Swipe Pages is a mobile-first landing page builder with the simple drag-and-drop builder you’d expect from one of these tools. It’s also packed with AI features that can automatically write copy, or even build landing pages from scratch for you.
If you’re more technically minded, you’ll appreciate features like code optimization, SSL hosting, and image compression. If not, you’ll love how easy it is to build your first landing page and nest it within your other content creation efforts.
Key features
- Easy-to-use landing page builder.
- AI features.
- Mobile-first landing pages.
- Tons of templates.
Pricing
You can pick from one of these three plans:
- Startup, at $39 a month, supports unlimited landing pages on one domain, for up to 20,000 visitors.
- Marketer, at $89 a month, supports five domains and up to 50,000 visitors and lets you collaborate with a team of up to five people.
- Agency, at $199 a month, supports an unlimited number of domains with up to 500,000 visitors. You can also use scripts, webhooks, and blocks to update hundreds of landing pages at once.
9. Landingi
Landingi is a landing page builder that supports pages for both desktop and mobile, has an AI-powered helper for writing your landing page’s copy, and allows you to publish them to your custom domain, your WordPress website, and more.
Landing pages built with Landingi load quickly, and automatically change to match the size of the screen your audience uses, making them great for mobile.
You’ll find some advanced features with this builder too, from automation to integrations and A/B testing.
Key features
- Simple, intuitive form builder.
- Flexible publishing options.
- Smart sections allowing automated updating across multiple pages.
Pricing
Landingi offers three pricing plans:
- Lite, for $29 a month, allows up to 10 active landing pages, unlimited conversions, and up to 5,000 visitors a month.
- Professional, at $69 a month, supports unlimited landing pages and conversions, and up to 50,000 visitors a month. It also unlocks the e-commerce hub, A/B testing, and a pop-up builder.
- Unlimited, at $990 a month, supports unlimited monthly visitors, plus a ton of other features, including audit logs, domain whitelisting, and custom development.
10. GetResponse
GetResponse is a full suite of tools for marketers — it boasts email marketing features, e-commerce integrations, signup forms, and, of course, a landing page builder. With this option, you get a simple way to build a landing page equipped with detailed analytics, embedded live chats, pop-ups, forms, and more.
If you want to a bit beyond your usual landing page, GetResponse is a great choice. And because it’s got so many other marketing tools, it’ll scale with you as you build up your skills.
Key features
- AI-powered landing page generator.
- Deep analytics.
- Built-in live chat.
- Over 200 templates.
Pricing
The landing page builder is bundled within GetResponse’s email marketing package, which starts at $16.15 a month for 1,000 contacts, scaling up to $458.15 a month for 100,000 contacts.
11. ActiveCampaign
ActiveCampaign is another example of a suite of marketing automation tools that happens to have a built-in landing page builder. Where other builders might only allow you to quickly spin up a landing page — while leaving the rest of the marketing work up to you — ActiveCampaign rolls landing pages, email marketing, and automation all into one.
Note that this avenue will usually be more expensive and come with a steeper learning curve, which can be a bit of a barrier for many creators. But if you’re ready to scale your online business, then this might be the way to go.
Key features
- Landing page builder with sign-up forms and data gathering.
- Suite of marketing tools including automation, audience management, and analytics.
- AI-powered marketing campaign performance.
Pricing
While ActiveCampaign has four pricing plans, the Starter plan won’t let you build landing pages. The three plans that do support landing pages are:
- The Plus plan starts at $49 a month for 1,000 contacts, up to $609 a month for 50,000 contacts.
- The Pro plan starts at $79 a month for 1,000 contacts and scales up to $969 a month for 50,000 contacts.
- An Enterprise plan will run you $145 a month for 1,000 contacts, scaling up to $1,169 for 50,000 contacts.
12. HubSpot
HubSpot is one of the top marketing automation tools on the market, and it covers just about every marketing need a creator might have. That includes building landing pages.
Like many other features in HubSpot, you build your page by clicking on premade blocks like text, quotes, and images and dragging them onto a template. Then you can easily fill in content — or let HubSpot’s AI writing assistant do it for you.
Once your landing page is done, you can use other HubSpot features to manage your audience, build email marketing workflows, and more.
Key features
- Drag and drop landing page builder.
- Robust marketing automation features.
- Contact management platform.
Pricing
HubSpot’s landing page builder is part of the Content Hub package. You can start building them with a free plan, or one of these three paid plans:
- Starter is $20 a month per person and lets you build up to 30 landing pages and remove HubSpot branding.
- Professional is $500 a month, allowing you to build up to 10,000 landing pages, use extensive testing features, and get SEO recommendations.
- Enterprise is $1,500 a month. It won’t let you build any extra landing pages compared to the previous plan, but it has stronger dashboards and reporting.
Build your landing pages quick and easily with The Leap!
Landing pages are essential for any online business. And if you’re a creator entrepreneur looking to build landing pages for your digital product offering, The Leap can help you get started quickly without paying a dime.
With The Leap’s AI-powered landing page generator, you can easily spin up landing pages for your digital products in seconds, saving you a ton of valuable time. Simply input a short description of what you’re selling, and the landing page generator will produce a draft of your sales page for you, with product descriptions and even imagery for your page banner.
The best part? The Leap is totally free to use!
Create your free account on The Leap to build landing pages for your digital products at speed.
Create sales pages in seconds with The Leap’s AI-powered landing page generator.Landing page builders FAQ
What is a landing page?
A landing page is a webpage that pushes visitors to take a single action, like clicking on a button or filling out a form. They’re often used to build email lists, sell digital products, or sign up visitors for a service.
How do you create a landing page?
Landing page builders allow you to use a simple, drag-and-drop interface to put a landing page together. You don’t need design skills or coding experience.
Can you have a landing page without a website?
You don’t need a website to have a landing page. Tools like The Leap allow you to host a landing page without having your own domain or building a website.
