Creator News
9 Influencer Marketing Trends To Know in 2025, According to Experts
In 2024, influencer marketing continues to be an effective marketing strategy for brands, as well as a lucrative income stream for content creators. And according to research, the industry’s global market size is projected to reach $22.2 billion by 2025 — more than double its value in 2020. That’s great news for creators looking to
AI Tools, Digital Products Among Top 2024 Trends for Creator Educators
If we know one thing for certain, it’s that 2024 will be an interesting time to be a creator educator. While 2023 saw some worrisome news for creators (like advertisers paring back their sponsorship budgets), the truth is that the creator economy is booming, now more than ever before. In fact, investment banking firm Goldman
TikTok Is Shutting Down the Creator Fund. What Now?
R.I.P., the original TikTok Creator Fund. Three years after its launch, the billion-dollar fund will be discontinued on December 16, 2023. As told to The Verge, TikTok creators in the U.S., U.K., France, and Germany will stop being able to monetize their content through the fund. In the meantime, the fund will remain accessible to
Meta Launches New AI Tools for Creators on Instagram and More
This year’s Meta Connect event was full of exciting announcements from the tech giant behind Facebook and Instagram. While innovations like the next-gen Ray-Ban smart glasses and a new VR headset made a big splash , there’s plenty of other news that content creators should be paying attention to — especially if your main platform
Forbes’ Top 50 Creators of 2023 — And the Wild Ways They Make Money
Multi-million-dollar earnings, partnerships with huge global brands, massive companies of their own. If you keep up with some of the biggest content creators out there, you’ve probably already heard bits and pieces of this sort of news. But do you know who’s at the top of the content creation game? And how much money do
TikTok Adds Edit Post Feature and Option To Save Videos Without Watermark
TikTok is launching some new updates to improve the user experience of the app, including an “edit post” feature, the option to save videos without watermark, and an “auto scroll” mode. According to a tweet by social media consultant Matt Navarra, all three features are coming soon to TikTok, although users in select regions may
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FinTok Is Giving Gen Z the Financial Freedom They Want
While TikTok became a cultural phenomenon for its viral dance trends and comedy clips during the pandemic, the social media platform has evolved into much, much more than that. In the last few years, TikTok has become Gen Z’s search engine of choice and hub for all things information, whether they want to learn how
How To Become a Successful Creator in 2023, According to Creator Science’s Jay Clouse
Being a content creator requires lots of research, planning, consistency, and keeping up with the latest industry trends. So what kind of strategy do you need to be a successful creator in 2023? There’s perhaps no better person to help answer this question than Jay Clouse. Clouse is a creator-educator who’s passionate about helping people
YouTube Handles: How To Get One for Your Channel
In the beginning, there were usernames. Then, there were channel names. Eventually, there was a push for all YouTube users to identify with their real names. And now, it seems like YouTube handles are the latest development in the race to fill in every YouTube creator’s name tag. In a blog post published earlier this