Creator Spotlight
Malena Permentier Wants To Help You Become a Full-Time Blogger
Want to earn a full-time income from your blog? Or become a Pinterest marketing superstar? Then you’ll want to follow Malena Permentier. Over the last four years, the successful blogger and Pinterest expert has transformed her online presence into a bona fide blogging business. After starting her career with a law degree and transitioning to
FinTok Creator Reni Odetoyinbo Wants To Help You Buy Your First Home
Want to become more financially literate? Then you’ll want to tap into Reni Odetoyinbo’s (@xoreni) content. After working in the financial services industry and purchasing a home at just 23 years of age, Reni pivoted to content creation, launching a digital platform called Reni, The Resource, to school others on the ins and outs of
With Gen She, Creator Avni Barman Wants Women to Embrace Entrepreneurship
Creator Avni Barman’s journey is a testament to the power of passion and purpose in driving change and fostering community. How so? Well, with a mission to empower women in entrepreneurship and leadership, Avni has built Gen She, a vibrant digital platform designed to educate, inspire, and connect ambitious women across the globe. Avni’s story
The Uncommon Hostess’ Brooke Primm Is Building a Community for Party Enthusiasts
Looking to host the perfect dinner party? Brooke Primm (aka @theuncommonhostess) has got you covered. The event planner and creator is the mind behind The Uncommon Hostess, a hub for party enthusiasts and passionate hostesses looking to bring their events to the next level. Launched in 2021, The Uncommon Hostess was born from Brooke’s desire
Meet Gittemarie Johansen, the Creator Helping Others Live a Zero-Waste Lifestyle
In the era of TikTok, when scrolling through endless social media feeds has become the norm, finding content that genuinely resonates can feel like finding a diamond in the rough. And that’s exactly how we would describe Gittemarie Johansen. As a creator, Gittemarie combines her passion for sustainability with a commitment to authentic storytelling to
Liv Kaplan Is the Nutritionist Making TikTok’s Favorite Healthy Recipes
Nutritionist Liv Kaplan (@liv.kaplan) didn’t plan on becoming a social media influencer. Back when she finished her studies, social media was in its infancy and terms like “influencer” hadn’t even been coined yet. After graduating with a degree in Nutritional Sciences, Liv took on internships at a number of health and wellness companies, where she
Jennifer Chou Is the Viral Productivity Creator Who Wants To Help You “Hack” Your Friendships
Jennifer Chou, also known as the Vegan Tech Nomad, takes productivity to a whole new level. Today, productivity hacks are a dime a dozen on platforms like TikTok and Instagram. Jennifer, however, stands out from the crowd with her authentic social media presence and “unhinged” productivity templates, like her habit tracking systems and relationship spreadsheets.
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TikTok’s “Scholarship Guru” Carlynn Greene Is Helping Students Secure Millions
Dubbed the “Scholarship Guru,” Carlynn Greene has secured 30 scholarships between her undergraduate and graduate degrees. With over 181k followers on Instagram and 784k followers on TikTok, she teaches people to do just the same: significantly reduce their college debt by securing the scholarships they want. Beyond this, Carlynn has had the opportunity to tap
8 of the Top-Earning Creator Educators of 2025
The global creator economy has an estimated worth of $250 billion — yes, that’s right, hundreds of billions of dollars. By comparison, the box office revenue for the North American film industry was only $5.99 billion in 2022. If these numbers say anything, it’s that content creators are quickly becoming even more influential in the
Vivian Tu (aka Your Rich BFF) Wants To Help You Think Like a Rich Person
“Male, pale, and stale” — that’s the financial services industry in a nutshell, according to Vivian Tu, better known online as Your Rich BFF. The former investment banker got her start trading equities at JPMorgan, and for much of her career in finance, she saw far too few faces that looked like hers. Not only
Meet Audur Banks, the Creator Educator Who Promises To Turn You Into a UGC Creator by 2024
About 18 months ago, Audur Banks had a lightbulb moment while scrolling through TikTok. The mom of two had recently quit a job she didn’t love, and was looking for work that provided both the flexibility she needed for her family and a decent income. When she stumbled upon a post about UGC (user-generated content),
Meet Dawn Richardson, the Tech Savvy Creative Looking To Save You From a Data Disaster
In 2017, one of the most intense weather systems to ever hit the United States pummeled Texas. Hurricane Harvey lasted 117 hours and caused $125 billion in damages, making it the year’s most costly disaster. Homes and businesses were lost, in no small part due to destroyed equipment and lost data. That’s when Dawn Richardson,